Gallaria · Web Development
A dark, gallery-grade storefront for Gallaria's intelligent bathroom range — smart toilets, basins, baths and accessories — pairing full-bleed product photography with a structured catalogue, a projects gallery and a showroom finder.
01 — The challenge
Gallaria supplies high-end intelligent bathroom products across Australia, but needed a digital home as considered as the fixtures themselves — a place where the smart-toilet, bathing, washing and accessory ranges could be browsed, enquired on, and traced through to completed projects and physical showrooms.
Gallaria's smart toilets, basins and baths deserved more than a generic e-commerce grid. A standard online store flattened premium fixtures into commodity products.
Customers researching intelligent bathroom products online had no clear route to a physical showroom visit, losing the in-person moment that closes considered purchases.
Intelligent Bathroom, Toilet, Bathing, Washing, Design+ and Accessories lived as a flat, unsorted list — making it hard for specifiers to find the right category fast.
02 — Our approach
We designed and built a refined, dark-luxury WordPress storefront on a Divi foundation, organised around Gallaria's product worlds — Intelligent Bathroom, Toilet, Bathing, Washing, Design+ and Accessories. Full-bleed photography sets the mood, a WooCommerce-backed enquiry and cart flow handles interest, and a projects gallery plus a showroom locator turn online browsing into in-person visits.
Six structured categories — Intelligent Bathroom, Toilet, Bathing, Washing, Design+ and Accessories — each with full-bleed photography.
A WooCommerce-backed path that turns product interest into a qualified enquiry.
Completed installations presented as proof, connecting products to real spaces.
Showroom details that convert online browsing into in-person visits.
Built with
03 — In detail
04 — How it unfolded
Brand analysis, dark-luxury UI/UX, product taxonomy
Divi storefront, WooCommerce flow, projects gallery, showroom locator
SEO, performance pass, deployment
05 — The impact
Gallaria now presents its range across 6 product worlds with the atmosphere of a design showroom. Clear categories, completed-project proof and showroom details give specifiers and homeowners a confident path from inspiration to enquiry.
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